Cutting Edge Marketing Tools for the Staffing Industry
3:00 pm - 5:00 pm ~ Seminar
5:00 pm - 6:00 pm ~ Networking with appetizers, beer and wine
Non Members $29.95
Come join an interactive session on how to use marketing tools and processes in order to help build your staffing and recruiting business.
We will walk through some very specific steps on how to increase the awareness of your personal and business brands by analyzing specific marketing tools and methods. You will learn how to effectively examine your website traffic, how to make content work for your company, how to use LinkedIn for increased recognition, how to increase your social media opportunities, and how to maximize your email efforts.
For those of you that want to be found by new clients and candidates, you'll want to make sure you don't miss this session. There will be many opportunities for questions and live examples.
Kevin O'Brien is a Co-Founder and Partner of echogravity - an inbound marketing agency and marketing strategy firm. Since 1992, Kevin has held various roles including Chief Marketing Officer, Chief Operating Officer, Managing Director, and Head of Sales for high tech, software and staffing organizations. Kevin also heads the communication chair for the Illinois Search and Staffing Association.
echogravity is an inbound marketing agency specializing in driving a variety of marketing activities for Services/Staffing companies, Contact Center BPO organizations, software companies and other B2B businesses. echogravity clients achieve results by implementing marketing strategies, brand identity refreshes, website redesigns, content marketing, social media marketing, and search engine optimization.
In his spare time, Kevin spends time leading an international awareness campaign for an extremely rare syndrome, coaching youth sports, and striving to learn more about all things marketing.